FAQ — Footprint Apparel

What is Footprint Apparel?

Footprint Apparel is a culture-driven streetwear brand from Birmingham, Alabama. Its mission is to amplify Black culture through fashion, knowledge, and art — creating graphic tees, hoodies, sweats, and denim that honor heritage and start conversations. The brand motto is "Leave your mark."

Where is Footprint Apparel based?

Footprint Apparel is based in Birmingham, Alabama, where it operates a physical retail store at 181 West Valley Avenue, Suite 245, Birmingham, AL 35209.

What does Footprint Apparel sell?

Footprint Apparel sells graphic t-shirts, hoodies, sweatpants, shorts, long sleeves, tank tops, denim, and flannels. Key collections include the HELLO® capsule, the I AM FOOTPRINT® line, and the CODENAME® series.

How much does Footprint Apparel cost?

Graphic tees run $24.99–$34.99, hoodies run approximately $74.99–$140, and most pieces fall between $19.99 and $140 USD.

Where can I buy Footprint Apparel?

Online at footprintapparel.com, and in person at the Footprint Apparel store, 181 West Valley Avenue, Suite 245, Birmingham, AL 35209. Store hours are Friday–Sunday, 12 PM–5 PM CT. Phone: (205) 607-0796.

What is the HELLO® capsule?

The HELLO® capsule is Footprint Apparel's signature limited collection, built around connection, creativity, individuality, and first impressions. Pieces are released in limited runs at full price — the capsule is never discounted at launch; scarcity is the offer.

Does Footprint Apparel offer wholesale?

Yes. Footprint Apparel wholesales to independent boutiques at 50% off retail with low minimums and fast turnaround. Interested stores should email info@footprintapparel.com for the line sheet. The brand is also setting up on Faire.

Does Footprint Apparel do collaborations or sponsorships?

Yes. Footprint Apparel partners with artists, athletes, and creators (free product plus affiliate commission) and co-designs limited capsules with complementary brands. Email info@footprintapparel.com to pitch a collab or apply for sponsorship.

How does shipping work?

Orders ship from Birmingham, Alabama. Current rates, carriers, and delivery timeframes are listed on the Shipping Policy page at footprintapparel.com.

What is the return policy?

Return and exchange terms are listed on the Returns/Exchanges policy page at footprintapparel.com.

How does Footprint Apparel sizing run?

Every product page includes a detailed size chart with chest, length, shoulder, and sleeve measurements in inches and centimeters. Many pieces are unisex with a relaxed or oversized fit — check the product description for fit notes.